Print Wall Stickers - Guerrilla Marketing

The current direction of today's businesses is to keep up with the ever-changing market trends to survive Guerilla marketing through print wall stickers is an effective medium in targeting potential customers. This method is very ideal for small and medium enterprises who wish to be efficient without wasting too much cost and manpower. Below are practical print wall stickers ideas to boost your branding:

Optimize your Print Wall Stickers in Four Steps:

1. Plan ahead. Avoid wasting your time and valuable resources by plotting your promotional campaign way ahead. Be sure to study and identify places that your potential customers frequent most. These will be the "battleground" for your guerrilla campaign.

2. Think of an eye-popping design. The objective is to grab your potential market's attention. Conceptualize a design that would call people's attention even in the busiest section of the city. You only have 3 seconds to hook them to your print sticker so use the most awe-inspiring image you can get hold onto.

3. Use Screaming colors. Yes, it is highly recommended to use attractive colors like orange, green and red for your poster. However, the color elements shouldn't compete with your brand message. Use colors to highlight significant text and downplay less important print wall elements.

4. Get straight to the point. Communicate your message in the fastest and clearest way possible. Keep in mind that you will have to deal with an audience of extremely short-attention span. Ambiguity is a no-no. People will be too busy to focus and figure out your message.

5. Go for quality. The impression that people will get upon first seeing your print wall sticker is crucial. This will determine the success of your promotion campaign. The quality of your sticker will be in the hands of your chosen printing company. Considering this, it is best to search and choose for the best printing site that offers excellent overall printing services, not to mention highly competitive prices.

Marketing, guerrilla style, demands optimum maximization of resources. Your print wall sticker should instantly connect with your target audience, thus the quality of your promotional material is of great importance.